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Large scale Chinese Food Culture Show -- Man-Han Style Banquet: broadcast both on CCTV and Qingdao TV weekly, 50 minutes/episode, first broadcast on Saturday 19:00 on CCTV-2 and 20:00 on QTV-5
The national digital pay channel - the "China Food TV", facing the whole nation, with digital interactive television programs, and producing an average of 60-minute self-made food shows every day, is the largest food show production agency of the nation. |
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With the program production, CFTV registered a total of nearly 160 individual "Man-Han Style Banquet" trademarks in 16 major categories in the State Trademark Office. We collected specialties and well-known delicacies throughout the country, and developed beautiful food gift boxes and seasoning gift boxes for the brand of "Man-Han Style Banquet", which are widely recognized by consumers. "Man-Han Style Banquet" gift boxes sell like hot cakes in Shandong, Henan, Hebei, Xinjiang, and the three Northeastern provinces.
In 2004, Shandong Food Import and Export Company Sanfod Group were authorized to develop and sell the most "Man-Han Style Banquet" brand products.
CFTV cooperated with publisher and published many professional cooking books involving some of its shows. The authority, influence, and quality of the books are unprecedented. In 2004 and 2005, CFTV respectively authorized Shandong Science and Technology Press, Qingdao Publishing House, Shantou University Press to publish the series of books, "Man-Han Style Banquet", volume I to IV. CFTV took full advantage of the influence of the brand “Man-Han Style Banquet”, successively published and distributed "Man-Han Style Banquet----Full Courses", "Man-Han Style Banquet Competition Dishes", "Man-Han Style Banquet----Popular Dishes Around the Country", "Museum of Preserving Health", "Workshop with One Thousand Flavors", and "50 Persons That Affected Catering in China", "Heads of the 8 Main Cuisine Styles Talk Chinese Delicacies ". All these books were issued country wide.
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 In June 2004, CFTV constructed a large scale Chinese website with online video clips--"Man-Han Style Banquet Gourmet Entertainment Network" WWW.MHQX.COM. If you search delicious and interesting specialties, "Man-Han Banquet Gourmet Entertainment Network" WWW.MHQX.COM can help you easily at any place and any time.
In July 2005, in order to cooperate the operation of "China Food TV", CFTV also registered "Chinese Food Channel" website with the domain name www.chinafoodtv.com. The website and Chinese Food Channel achieve all-round interaction.
Since 2004, CFTV cooperated with the Germany Hans company and developed "Man-Han Banquet Hotel Management Software", which has very strong practicality.
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 With the purpose of "raising people’s living standard, and advocating the joy of life", in December 2003, CFTV hosted its first "Man-Han Style Banquet" home cooking skill training course in Qingdao area. It covered 60 classic dishes.  All of them are very colorful, delicious, nutritious, and easy to cook. They were recommended by some master chefs and nutrition experts. Through live demonstration and instruction of the master chefs and gold medal winners of "Man-Han Style Banquet", trainees benefited greatly from attending the training course. Till December 2004, just in Qingdao area, the number of people participated the training course has almost reached 1,000. These training courses in Qingdao have set up excellent examples for other authorized cities.
 Cooperated with Qingdao Labor and Social Security Bureau, a professional training place, the Man-Han Style Banquet International Culinary Training Centre will be set up. It will provide state recognized academic qualifications. Based on that, we will also set up a Man-Han Style Banquet International Culinary Training Institute, which will admit students from all over the country. Then, it will become an authoritative and professional culinary institution.
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